The move comes after it scrapped plans to develop electric cars, saying the project was not commercially viable
Dyson is planning a £2.75bn investment to double its product range – and has vowed to grow research into robotics and artificial intelligence at its Hullavington Airfield Campus in Wiltshire.
The company – known for its vacuum cleaners and fans – says it wants to “go beyond the home for the first time” and enter entirely new fields by 2025.
The move comes after it last year scrapped its plans to develop electric cars, saying the project was not “commercially viable”.
In the South West, the space where the cars were being developed at Hullavington has become home to Dyson’s large and growing robotics and machine learning hub. With its existing campus in nearby Malmesbury, Dyson employs some 4,000 people in Wiltshire working on new technologies and new products.
The new investment will focus on the UK, Singapore and the Philippines.
In Wiltshire, Dyson said new investment “will drive new research in fields of study including products for sustainable healthy indoor environments and wellbeing”.
In Singapore Dyson is continuing its plans for its new global head office at St James Power Station. It will also expand its R&D facilities and is planning an advanced manufacturing hub.
In the Philippines, it will create a dedicated software hub in Alabang. It already has a factory in Calamba which makes 13 million Dyson digital motors each year and employs 600 people.
Dyson chief executive Roland Krueger said: We continue the expansion of our operations in Singapore, UK and South East Asia, as a vital step of our future development. Now is the time to invest in new technologies such as energy storage, robotics and software which will drive performance and sustainability in our products for the benefit of Dyson’s customers.
Krueger said, we will expand our existing product categories, as well as enter entirely new fields for Dyson over the next five years. This will start a new chapter in Dyson’s development.