Investments

Salesforce to invest $2.5bn in the UK

Salesforce invest in UK

Salesforce will invest $2.5bn in the UK and plans to generate $65bn of new business over the next five years

Salesforce has shunned brexit uncertainty with investment worth $2.5bn and plans to generate $65bn of new business with partners in the UK over the coming years. The vendor will invest $2.5bn in the UK over the next five years despite the uncertainty surrounding Brexit.

In an announcement, Salesforce said the funding will bolster its UK business – with the vendor’s second UK datacentre set to open next year.

Salesforce CEO Marc Benioff said the UK is Salesforce’s largest market in Europe and its commitment to driving growth, innovation and customer success in the region has never been stronger.

With this significant investment, Salesforce is well positioned to pursue the incredible opportunity for Salesforce, its customers and partners in the British market.

In a boost to the UK’s tech sector, Salesforce’s investment follows a recent report which claimed the UK’s start-ups saw triple the VC investment of any other European country over the last two years.

Prime Minister Theresa May said the investment cements the UK’s status as a country at the forefront of innovation.

Championing the investment, she said that Salesforce offers a wonderful example of the benefits a successful technology company can bring to the UK economy, and welcomed their continued investment which will create interesting and high-skilled jobs for the UK’s workforce.

The UK is already home to some of the world’s most innovative technology companies, and the UK will continue to drive investment in the sector through its modern industrial strategy.

Salesforce also talked up the investments being made by its VC arm, which has supported UK start-ups via its $100m EMEA fund.

The vendor claims that, along with its partners, it will generate $65bn of net new business in the UK by 2022.

Salesforce also expects to create more than 329,000 “direct and indirect” jobs over the same period.

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